PDI create another 2.5 million New stand alone brand for the New World Trading Company, who own the Botanists the Oast House, Trading House and the famous Liverpool 1 Club House.

Paul Danson is the lead Imagineer designer on this project, working along side him his senior architectural designer, Greg Wheildon. The site is located within the canal basin at Brindly place, Birmingham and is expected to be a must see destination restaurant and bar, pulling together all the theatrical architectural theming that makes PDI as one of the UK's most sort after Design companies.